Make life better. Taste beer better.
Not only does this imperial pint hold more beer, it features a laser etched Midwest logo on the bottom. This laser etching serves as a nucleation site for CO2 bubbles to form. What this means is that tiny bubbles continuously rise up through your glass, carrying with them all those wonderful aromas trapped inside your brew, and delivering them straight to your nose.
It also looks pretty darned cool to. Plus you'll get to sound super science-y when you tell all your friends about nucleation.