Like all high adventures, it started out with a seemingly simple quest: Brew a beer worthy of our favorite characters from a far-off fantasy realm. One that would fill flagons in a shire as easily as it would stream from golden goblets in the halls of storied kingdoms. Two years, 10 test batches and much muttering of "my precious" later, we have the answer: John Palmer Elevenses Ale.

It is, quite simply, the One Brew to Rule Them All. Mild enough to break out before mid-day, yet fortified with notes of toasty malt and herbal hops to sustain weary travelers whenever the road goes on and on. It an ideal session beer - though be forewarned there are some reports that frolicking and fellowship may ensue.

Whether you're looking to toast this year big winter blockbuster with a fitting brew, or simply seeking a top-notch brown ale with a taste for adventure, try Palmer Elevenses Ale. It pure fantasy, come to life.